A cyclist who doesn't ride roads has no legs, a cyclist who doen't ride trails has no soul
Wesley Wheelers is a cycling club based in Rockland County NY.
They are a like minded group of cyclists that enjoy getting out and riding together. The main focus of the group is to allow members to organize group rides and clinics for cycling enthusiasts.
The club came to Final Elements looking for a brand that was modern but still had a universal appeal. The resulting identity was applied to water bottles, apparel, and helmets.The final outcome is a fantastic brand identity that enables them to market their company on all racing products.
How we helped North Empire build its brand into a leading business in their industry.
Case Study